/ Etsy Copyright Infringement: The Essential Guide

Etsy Copyright Infringement: The Essential Guide

Author avatar

Manish Jindal

March 27, 2024


0min read

Etsy Copyright Infringement: The Essential Guide

Key Takeaways:

  • Copyright infringement can lead to legal action, account suspension, and lost revenue.
  • Create your own content or use legal sources like public domain or royalty-free content.
  • If unsure, get permission from the copyright owner before using their work.
  • Address any infringement claims seriously and promptly.

If you’re a seller on Etsy, you need to be aware of the risks associated with copyright infringement.

Infringing on someone else’s intellectual property can result in serious consequences, including legal action, account suspension, and loss of revenue.

In this article, we’ll cover everything you need to know about Etsy copyright infringement, including the laws that govern it, how to avoid it, and what to do if you’ve been accused of it.

What is Copyright Infringement?

Copyright infringement occurs when someone uses another person’s creative work without permission. This includes things like images, music, videos, and written content.

Copyright laws are in place to protect the rights of the original creator and ensure that they receive credit and compensation for their work.

Etsy Copyright Infringement

Etsy is a popular online marketplace that allows creators to sell their unique creations.

However, with so many sellers and products available, it can be difficult for copyright holders to identify and address every instance of copyright infringement on the platform.

According to Etsy’s user agreement, each individual seller is responsible for the items they post and the branding used in their shop, and the site is not liable for any infringement that occurs.

If copyright infringement is discovered, the first step is often to send a cease and desist letter. Litigation is also an option if necessary.

Copyright law protects a wide range of creative works that can be sold on Etsy, including photographs, paintings, sculptures, books, novels, poetry, and crafts.

Visual art is also a concern on Etsy, with examples of potential copyright infringement including T-shirts featuring photographs, reproductions of digital art, photographs of sculptures or figures, postcards with original artwork, and framed copies of poetry.

Even copying and pasting listing information from other sellers can be a violation of copyright.

If you discover that your copyrighted material has been used without permission on Etsy, you can file a report of infringement under the Digital Millennium Copyright Act (DMCA) to have the offending page or listing removed.

Submitting a DMCA response is an option to have your product listing or store reinstated.

However, it is important to seek legal advice before taking any action.

Relatable article: How to avoid copyright infringement with t-shirts

How does Copyright Infringement Happen on Etsy?

copyright infringement etsy

Copyright infringement on Etsy can occur when a seller offers items for sale that contain images, designs, or other creative works that are protected by copyright without obtaining proper permission from the original owner.

This can happen in a few different ways:

  • Selling items with copyrighted images: A seller may create products that feature copyrighted images, such as characters from movies, TV shows, or video games, without obtaining a license or permission from the copyright holder.
  • Using copyrighted designs: A seller may use a copyrighted design, such as a pattern or print, without obtaining permission from the copyright owner.
  • Copying product descriptions or titles: A seller may copy product descriptions or titles from other sellers without obtaining permission, which could potentially infringe on the original seller’s copyright.
  • Reproducing copyrighted works: A seller may reproduce a copyrighted work, such as a piece of artwork, without obtaining permission from the actual owner.

If a copyright owner discovers that their creative material has been used without permission on Etsy, they can file a complaint with Etsy’s Intellectual Property team.

Etsy will then review the complaint and may remove the infringing items from the platform, suspend the seller’s account, or take other actions as necessary to resolve the intellectual property issue.

Additionally, the content creators may choose to pursue legal action against the seller for infringing on their ownership rights.

Relatable article: Is fan art copyright infringement?

Cease and Desist Letter

When someone’s exclusive rights are infringed upon, one of the most effective ways to address the issue is by sending a copyright cease and desist letter.

This legal document provides notice to the infringing party that their actions are unauthorised and must stop.

Cease and desist letters are a powerful tool in resolving copyright issues, as they often prevent the issue from escalating to the court system.

In fact, some copyright disputes are resolved through the use of cease and desist letters.

By sending a cease and desist letter, you can also establish evidence of willful copyright infringement, which can significantly increase the amount of financial compensation awarded in court.

If someone is found to have intentionally infringed on copyright, they may face a higher maximum penalty in court.

Instead of being limited to a range of $750 to $30,000 (statutory damage) per infringement, the maximum penalty may be increased to $150,000.

However, it’s important to note that the copyright must be registered in order to be eligible for such awards.

Relatable article: Copyright infringement penalties

Copyright litigation on Etsy

Copyright litigation on Etsy can be necessary if someone submits a DMCA counter-notice against you.

In such cases, you may need to file a copyright lawsuit to defend your copyright in court. However, it’s essential to note that you’ll need to federally register your copyright to enjoy full intellectual property protections.

If you choose to go to court, you must respond immediately when you receive a counter-notice.

Failing to do so will allow the infringer to have their listing reinstated, and they may assume they can infringe on your works in the future with no consequences.

Before choosing to go to court, you should consider several factors.

  • Did the infringement happen intentionally?
  • Have they stopped infringing completely?
  • Did you suffer significant financial losses?
  • Is it worth going to court, considering their potential profits and legal expenses?
  • Have you sent a cease and desist letter?

Assessing these factors can aid in determining if litigation is the optimal choice.

If the violation persists or the seller challenges your claim of copyright, pursuing legal action may be necessary.

Understanding How Etsy Handles Copyright Infringement Reports from Sellers

report copyright infringement etsy

If you’re an Etsy seller, you might be wondering how the platform handles infringement notices.

Here’s the lowdown: If someone believes that you’re infringing on their intellectual property, they can report it to Etsy.

Once Etsy receives the report and confirms that it’s valid, they’re required to remove the content in question.

It’s important to note that Etsy doesn’t just randomly take down listings without reason.

If your listing on Etsy has been reported for IP violation, you’ll receive an automated notice from the platform informing you that the listing has been deactivated.

It’s also worth noting that Etsy doesn’t accept infringement reports from just anyone.

The report must come from the intellectual property owners themselves. So, you don’t need to worry about your competitors trying to take down your shop.

Etsy takes these reports seriously and ensures that they’re valid before taking any action.

So, if you receive an infringement notice, it’s important to take it seriously and address the issue to avoid any further consequences.

Is Copyright Infringement a Concern for Etsy Sellers?

As a seller on Etsy, it’s important to have a good understanding of copyright laws and avoid any violations.

Etsy has strict policies in place to protect intellectual property rights, and failure to comply with these policies can result in severe consequences, including the closure of your shop or legal action against you by the rights holder.

It’s worth noting that Etsy does not actively check every listing for copyright infringement, so it’s your responsibility as a business owner to ensure that you are not infringing on anyone’s intellectual property.

In many cases, Etsy sellers are caught for copyright violations due to reports made by other Etsy shop owners or the copyright owners themselves.

Large corporations, such as Disney, have pursued legal action against small businesses for utilising their intellectual property without authorisation.

This is why it’s crucial for Etsy sellers to only use content that they have the legal right to use or obtain permission or a license for any copyrighted content they wish to use.

How to Avoid Copyright Infringement on Etsy

how to avoid copyright infringement on etsy

As an Etsy seller, it’s essential to take steps to avoid copyright infringement. Here are some tips to keep in mind:

1. Create Original Content

The best way to avoid copyright infringement is to create your own original content. This includes everything from product designs to product photography.

By creating your own content, you can be sure that you’re not violating anyone else’s intellectual property rights.

2. Obtain Permission

If you want to use someone else’s creative work, you need to obtain permission first.

This might mean contacting the original creator and asking for their permission to use their work. If they agree, be sure to get the agreement in writing.

3. Use Public Domain Content

Public domain content is content that is not protected by copyright laws.

This includes things like old books and films, as well as images and other creative works that have been released into the public domain.

You can use public domain content without fear of copyright infringement.

4. Use Royalty-Free Content

Royalty-free content is content that you can use without having to pay a fee every time you use it. This includes things like stock images and music.

Be sure to read the terms of use carefully to ensure that you’re using the content correctly.

How to Report Copyright Infringement on Etsy?

When it comes to intellectual property infringement, Etsy takes swift action to remove or disable access to any material that allegedly infringes on someone’s intellectual property rights.

If you submit a report for copyright infringement that is compliant with Etsy’s policies, the company will do everything in its power to respond promptly and address the issue.

Etsy’s process for handling infringement reports is straightforward.

They will attempt to contact the member whose content has been flagged and inform them of the situation.

They will also provide information about the report and removal, as well as instructions on how to submit a counter notice if necessary.

Blog Middle Component Image

Ready to Secure Your Online Presence?

You’re at the right place, contact us to know more.

To submit an infringement report, Etsy provides two different portals. For usernames, shop names, and videos, you can use the Etsy Reporting Form.

To report infringements against Etsy shop listings, the Etsy Reporting Portal is the best option.

This portal is also used to report infringement to Etsy’s Designated Agent under the Digital Millennium Copyright Act and other intellectual property rights.

Prior to initiating the processing of reports of infringement, Etsy may request more information.

This may include a letter of consent from the content creators, proof of the reporting party’s identity, or any other relevant evidence pertaining to copyright claims.

However, they may reject reports that are deemed to be false, fraudulent, incomplete, or submitted in bad faith. Etsy has the authority to respond to any violations of this policy.

It’s clear that Etsy takes intellectual property infringement seriously and is committed to maintaining a fair and safe marketplace.

By following their reporting procedures, individuals can help Etsy uphold its policies and protect intellectual property rights.

What are the Potential Consequences of Receiving a Copyright Infringement Notice on Etsy?

If you receive a copyright infringement notice from Etsy, it means that the platform has detected that you have used copyrighted material without permission and has removed the infringing content.

This can result in the removal or disablement of your listing or even your entire shop.

Etsy takes intellectual property rights very seriously and will act swiftly upon receiving a report of the alleged infringement.

It’s important to note that Etsy will not reach out to you to ask for clarification or information before removing the infringing material.

Instead, they will remove or disable access to the content and then send you a takedown notice to inform you that the material has been removed.

However, if you believe that you are not infringing on any intellectual property rights, you have the option to submit a counter notice to Etsy in accordance with the Digital Millennium Copyright Act (DMCA).

This means that you can dispute the claim and provide evidence to support your argument.

If Etsy finds that your counter-notice is valid, they may reinstate the removed content.

Are Maximum Number of Copyright Strikes Allowed on Etsy?

Etsy has the authority to close a shop that violates copyright laws, even if it’s the first offense, and there’s no set policy regarding the number of strikes a shop can get before they take action.

Etsy’s decision is at its sole discretion and can be made at any time without prior warning.

For example, a seller on Etsy might create and sell jewelry that uses an image of a popular cartoon character without proper licensing or permission from the copyright owner.

If the copyright owner reports the seller to Etsy for infringement, the platform may remove the specific listings or, worse, shut down the entire shop on the first violation.

However, in some cases, Etsy may only remove specific listings or products rather than shutting down the entire shop.

For example, a seller might use an image or design that is similar to another company’s trademarked design, and the company reports the seller to Etsy for infringement.

In this case, Etsy may remove the infringing listings but allow the seller to keep their shop open.

To avoid copyright strikes and potential shop closures, it’s essential for Etsy sellers to understand and adhere to intellectual property laws.

What to Do If You’ve Been Accused of Copyright Infringement on Etsy

how many copyright infringement notices etsy

As an Etsy seller, it’s crucial to be mindful of copyright infringement and to take any notices received seriously.

If you receive a copyright infringement notice on Etsy, it’s important to assess whether or not you have indeed violated any intellectual property laws.

1. Review the Accusation

Take the time to review the accusation carefully. Look at the specific claims being made and try to understand why the accuser believes that you’ve infringed on their copyright.

2. Respond Promptly

If you believe that the accusation is unfounded, respond promptly and professionally. In this case, you have the option to file a counter notice to dispute the claim.

3. Remove the Infringing Content

If you know that you have violated the law (e.g. by selling copyrighted material), it’s crucial to take prompt action.

One effective way to do this is by conducting an audit of your store and removing any infringing material.

This will help you to comply with IP laws and avoid the risk of legal action being taken against you.

This will show the accuser that you take the accusation seriously and are willing to take steps to correct the situation.

4. Seek Legal Advice

If you’re unsure of your legal rights and obligations, seek legal advice from an intellectual property lawyer.

They can help you understand the laws that apply to your situation and provide guidance on the best course of action.

Do Etsy Images have Copyright Protection?

Imagine you’re a painter and you’ve just created a beautiful masterpiece.

The moment you put down your brush, your creation becomes protected by something called copyright.

This means that nobody else can use or reproduce your work without your permission.

Now, let’s say you decide to sell your painting on Etsy. You take a picture of it and upload it to your shop. That picture is also automatically protected by copyright, just like the original painting.

Adding a copyright symbol (©) to your work is like putting up a sign that says “This is mine, don’t touch it!” However, even if you don’t include the symbol, your work is still protected.

Think of copyright registration like a secret code that only you know.

When you register your copyright, it’s like adding an extra layer of protection and making it easier for you to prove that the work is yours.

But remember, you can’t register a copyright if the work already belongs to someone else. So, always make sure that the work you’re creating is truly original!

Is Disney Artwork Selled on Etsy?

Selling Disney art on Etsy is not allowed because Disney owns the rights to their images, logos, and names, which means they have legal control over how its intellectual property is used.

This includes characters like Mickey Mouse, Cinderella, and other beloved Disney characters.

Even if you are only using these characters in your artwork or product, it is still considered illegal to sell on Etsy.

Disney takes their intellectual property very seriously and has been known to take legal action against small businesses and creators who infringe on its copyrights and trademarks.

It is important to note that the consequences of selling Disney artwork can be harmful to your business, especially if you have not set up your business properly or protected your personal assets.

Therefore, it is best to avoid selling any artwork or products that incorporate Disney’s copyrighted or trademarked material.

Relatable article: Disney copyright infringement

In a Nutshell

Copyright infringement is a significant issue for intellectual property owners, particularly on platforms like Etsy, with its multitude of sellers and items. Protecting your creations and brand demands proactive measures.

Apart from adhering to copyright laws, creating original content, seeking necessary permissions, and staying informed on intellectual property policies, using Bytescare Brand Protection can offer an additional layer of security.

This service seamlessly integrates with your efforts to prevent infringement and swiftly address any accusations, safeguarding your business and its reputation.

For a comprehensive approach to brand protection on Etsy, consider booking a demo with Bytescare today.


What is intellectual property infringement?

Intellectual property infringement refers to the unauthorised use or violation of a legally protected creation or work owned by an individual or entity, known as an intellectual property owner.

This can include copyright infringement, trademark infringement, patent infringement, and trade secret misappropriation.

It occurs when someone uses, reproduces, distributes, or exploits someone else’s intellectual property without authorisation or permission, or in a manner that goes beyond the agreed-upon terms.

Infringement can occur both intentionally and unintentionally, and it can lead to legal disputes and penalties.

What are the consequences of intellectual property infringement on Etsy?

The consequences of Etsy IP infringement can include legal action, account suspension, and loss of revenue.

How can I protect my business from copyright infringement accusations?

You can protect your business from copyright infringement accusations by creating your own original content, obtaining permission when necessary, using public domain or royalty-free content, and responding promptly and professionally to any accusations of infringement.

Can I use copyrighted material if I give the original creator credit?

No, giving credit to the original creator does not give you the right to use their copyrighted material fixed in a tangible medium without their permission.

Can I use public domain or royalty-free images on Etsy without permission?

Yes, you can use public domain or royalty-free images on Etsy without permission, as long as you comply with any applicable licensing terms or restrictions.

However, be sure to conduct due diligence to ensure that the images you use are in fact in the public domain or are royalty-free.

Can I sell fan art on Etsy?

Selling fan art on Etsy can be risky, as it often involves using copyrighted characters or designs without permission.

However, there may be certain circumstances where fan art is considered fair use or otherwise permissible.

It’s important to consult with an intellectual property attorney or do thorough research before selling fan art on Etsy.

What should I do if I receive infringement allegations on Etsy?

If you receive a copyright infringement notice or claim from another party, it’s important to act quickly and professionally.

First, assess the validity of the claim and determine whether your use of the copyrighted material is indeed infringing.

If it is, consider removing the infringing material or obtaining permission from the copyright owner.

If you believe the claim is invalid, consult with an attorney or respond to the claim with evidence to support your case.

How can I prevent infringement issues on my Etsy shop?

To prevent infringement issues on your Etsy shop, make sure to create original content or use public domain or royalty-free material.

If you need to use copyrighted material, obtain permission from the owner or ensure that your use falls under the doctrine of fair use.

Additionally, educate yourself on copyright laws and Etsy’s policies on intellectual property to avoid unintentional infringement.

Finally, respond promptly and professionally to any infringement allegations to address the issue and protect your business.

How many copyright infringement notices can I get on Etsy?

As an Etsy seller, it’s important to be mindful of intellectual property infringement rules to avoid any consequences.

Unfortunately, Etsy doesn’t have a set policy on how many copyright infringement notices a seller can receive before their shop is shut down.

It’s ultimately up to Etsy’s discretion to determine whether or not to close your shop at any time, even after just one offense.

Therefore, it’s essential to take copyright laws seriously and ensure that you’re not infringing on anyone’s intellectual property.

Share this


Unlock Ultimate Data Protection

Safeguard Your Digital Assets with our Cutting-Edge Security Solutions

Similar Blogs

Ready to Secure Your Online Presence?

Elevate your digital stature and shield your priceless reputation from harm. Select Bytescare for ultimate protection against piracy, defamation, and impersonation.