Hello and welcome, digital explorers! Are you curious and wondering ‘What is meta verified?’

Today, we’re navigating the vibrant seas of social media, heading straight towards an intriguing beacon – Meta Verification.

You’ve seen the blue checkmark, the little insignia that signals authenticity, but do you know what it truly means?

Meta has launched this verification with the subscription for all users!

Whether you’re a thriving influencer, a brand establishing its digital footprint, or an everyday user curious about the cyberspace, understanding the concept of Meta Verification is a must.

In this blog, we’re set to unmask the mystery behind this sought-after symbol.

So, tighten your virtual seatbelts as we journey into the fascinating world of Meta Verified, where credibility meets online identity. Let’s decode the blue check together!

What is Meta Verification on Social Platforms?

For starters, Meta Verification is a process that allows Instagram and other Meta-owned platforms to authenticate the identity of public figures, celebrities, and brands, represented by a blue checkmark badge next to the profile name.

This badge signifies that the platform has confirmed the account to be genuine, therefore helping users distinguish real accounts from potential imitations or fan pages.

In an announcement that has set the digital world abuzz, Mark Zuckerberg confirmed via an Instagram Broadcasts post that Meta Verified is reaching out to new territories, including India.

Following its successful rollout in the U.S., Australia, New Zealand, and recently the U.K., Meta is now offering its paid verification service to all users in India, with Brazil lined up next.

So, the deal with Meta Verification on Instagram is all about authenticity, visibility, and credibility.

It’s a game-changer in the digital world, a key that unlocks increased trust and recognition in the crowded, bustling landscape of social media.

Latest Buzz on Meta Verification Badge

Meta has announced that Indian users can now directly purchase a subscription on Instagram or Facebook.

The subscription for the meta verification badge is ₹699 on both IOS and Android platforms.


Meta also plans to introduce a web purchase option in the near future, offering a slightly lower cost at ₹599 per month.

In a second piece of news, Mark Zuckerberg revealed that Meta will respect the “legacy blue badge”.

This means that individuals or entities that were verified before the Meta Verified program’s launch will retain their verification status based on the original criteria.

This is a deviation from the strategy Twitter employed with its verification system, where the platform hoped to push legacy badge holders towards becoming paid subscribers by threatening to remove their badges.

However, this strategy wasn’t successful for Twitter.

The platform ended up modifying the badges to display the date a user was first verified, indirectly indicating who are legacy verified users and who are paid subscribers.

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By preserving the “legacy blue badge”, Meta aims to differentiate itself from Twitter’s approach and seems to value continuity for its long-standing verified users.

How to Get Meta Verified?

Meta, the parent company of social media platforms like Facebook and Instagram, has recently made an announcement regarding subscription availability in India.

According to Meta, Indian users can now directly purchase a subscription on Instagram or Facebook starting from today.

The subscription can be bought on both iOS and Android devices for a monthly fee of ₹699.

In addition to this, Meta has future plans to expand its purchasing options. In the coming months, they will introduce a web purchase option.

This will allow users to purchase subscriptions through a web browser, and it comes with a slight price reduction – ₹599 per month.

So, in essence, Meta is offering Indian users a new way to subscribe to their services directly through the apps on their smartphones or in the near future, through a web browser.

This is aimed at providing more flexibility and options for users in India to engage with Meta’s platforms.

Can Everyone Get Meta Verified?

No, not everyone can get Meta Verified. The verification process is intentionally rigorous and primarily reserved for notable figures and brands.

Meta (formerly Facebook) aims to verify accounts that represent well-known public figures, celebrities, and major brands to avoid impersonation or confusion among users.

The account needs to be authentic, unique, complete, and notable to be eligible for verification. While anyone can submit a request for verification, not all requests are approved.

Factors such as the account’s overall presence, public interest, and the likelihood of being impersonated are taken into account during the review process.

So, while getting Meta Verified is a mark of prestige and authenticity, it isn’t a feature that’s available to all users on the platform.

How Long Does Meta Verified Take?

The time it takes to get Meta Verified can vary widely and isn’t standardised.

After submitting a request for verification on Facebook or Instagram, you may receive a response within a few days to a few weeks.

Meta doesn’t specify an exact timeline due to the volume of requests they receive and the verification checks they perform.

If your request is denied, you can reapply for verification after 30 days.

Difference Between Verified and Meta Verified

Both verified and meta verified denote the process of validating the authenticity of an account on Meta-owned platforms, such as Facebook and Instagram.

When an account is verified or Meta Verified, it’s granted a blue checkmark next to the account name, indicating that the platform has confirmed the account is an authentic presence of the public figure, celebrity, or global brand it represents.

However, since Facebook’s parent company was rebranded to Meta in 2021, the term “Meta Verified” has been used more widely to reflect this change and to encompass the verification process across all platforms owned by Meta, not just Facebook.

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So while “Verified” was typically used to refer to the process on individual platforms like Facebook or Instagram, “Meta Verified” implies a broader, cross-platform verification.

Keep in mind that despite the rebranding, the verification process and criteria have remained largely the same, focused on establishing authenticity, uniqueness, completeness, and notability.

Who is Eligible for Meta Verified?

Meta Verification is primarily aimed at high-profile individuals and brands that are likely to be impersonated or have a broad audience reach. This includes:

Public Figures: Individuals who have a significant presence in the public sphere, such as politicians, journalists, artists, athletes, and influencers, are often eligible.

Celebrities: Actors, musicians, comedians, and other famous personalities are common targets for impersonation, making them eligible for Meta Verification.

Brands and Businesses: Well-known companies, particularly those that operate on a national or international scale, are eligible for verification to protect their identity.

Media Companies: News outlets and media organisations are eligible because they need to establish their authenticity to maintain trust with their audience.

Met Verified for Business

Meta Verification for businesses is a process that allows brands to authenticate their presence on platforms like Facebook and Instagram.

The Meta Verified badge, which is a blue checkmark next to the account name, helps users distinguish the real business accounts from potential fakes or fan pages.

Businesses that are well-known, in the public interest, and have a high likelihood of being impersonated are typically considered for Meta Verification.

Here are some benefits of being Meta Verified for businesses:

Establishes Authenticity: The blue checkmark signifies that the business is authentic, increasing trust among followers and potential customers.

Boosts Visibility: Verified accounts tend to appear more frequently in search results, increasing the visibility of the business on the platform.

Prevents Impersonation: Verification makes it harder for imposters to mislead followers or potential customers, protecting the business’s reputation.

To apply for verification, a business must ensure its account is public, complete with a profile photo, and a bio.

The business then submits a verification request through the platform’s settings and provides appropriate identification, such as business utility bills, tax files, or articles of incorporation.

Meta Verification Cost in US, UK and India

The cost for Meta Verification varies by country and platform.

In the U.S., the base price is $11.99 per month for web and $14.99 per month for mobile.

In the U.K., the subscription cost for both Instagram and Facebook is set at £9.99 per month.

In India, the subscription for Meta Verification can be purchased directly on Instagram or Facebook for a monthly fee of ₹699 on both iOS and Android platforms.

Meta also plans to roll out a web purchase option in the future that will cost ₹599 per month.

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Conclusion

In conclusion, Meta Verification is a crucial tool designed to establish the authenticity of high-profile individuals and brands on social media platforms owned by Meta, such as Facebook and Instagram.

Through this rigorous verification process, Meta aims to safeguard the credibility and reliability of the content shared on these platforms.

It protects both the verified entities and the users who follow them from potential impersonation.

With its recent expansion to new markets, including India, Meta continues to underline its commitment to providing a secure and trustworthy digital experience for users worldwide.

As the digital landscape continues to evolve, the importance of such verification mechanisms like Meta Verified can only be expected to grow.

Frequently Asked Questions

What is Meta Verified?

Meta Verified is a process by which Meta (formerly Facebook) authenticates the accounts of public figures, celebrities, or global brands on its platforms, such as Facebook and Instagram.

Verified accounts are marked with a blue checkmark, signaling to users that the account is the authentic presence of the public figure, celebrity, or global brand it represents.

Who may obtain Meta Verification?

Verification is primarily reserved for well-known public figures, celebrities, and brands likely to be impersonated, ensuring the account is authentic, unique, complete, and notable.

Although anyone can submit a verification request, approval isn’t guaranteed and lies at the discretion of Meta.

How do I submit a request for Meta Verification?

You can apply for Meta Verification through the settings of your Facebook or Instagram account, under the ‘Account’ section.

You’ll need to fill out a form providing your account username, full name, category that best describes you, and a government-issued ID for individuals or appropriate identification for businesses.

What is the price of Meta Verification?

The cost for Meta Verification varies by country and platform.
In the U.S., the base price is $11.99 per month for web and $14.99 per month for mobile.

In the U.K., the subscription cost is £9.99 per month, and in India, it is ₹699 per month on iOS and Android, with a future web purchase option at ₹599 per month.

How long does it take to get Meta Verified?

The verification process timeline can vary, ranging from a few days to several weeks.

Meta doesn’t provide an exact timeline due to the volume of requests and the extensive verification checks it performs.