In the digital age, where social media presence is pivotal, a pressing question arises: Can you get banned from Instagram for making fake profiles?

This concern is particularly relevant for users seeking to navigate Instagram’s policies while maintaining their online persona.

The platform’s stance on authenticity and community safety directly impacts this query.

In this article, we delve into the intricacies of Instagram’s guidelines, exploring the consequences of creating fake profiles and how such actions can affect your standing on one of the world’s most popular social media platforms.

Can You Get Banned from Instagram for Making Fake Profiles?

Yes, you can get banned from Instagram for creating fake profiles.

Instagram’s commitment to ensuring a positive and authentic experience for all users means that they take a strong stance against spam, fake accounts, and any activities that violate their Community Guidelines.

When you create a fake profile, whether it’s for impersonation, spamming, or other deceptive practices, you are directly contravening these guidelines.

If caught, the fake account will likely be removed, and depending on the severity and frequency of the violation, Instagram may also ban the associated main account or any future accounts created by the same user.

To maintain a safe and trustworthy environment, it’s important to adhere to Instagram’s rules and avoid engaging in activities that undermine the authenticity of the platform.

The Risks of Creating Fake Accounts

  1. Account Suspension or Ban: The most direct consequence of creating a fake profile on Instagram is the risk of having the account suspended or permanently banned. Instagram uses a combination of automated technology and human review to detect and take action against fake accounts.
  2. Loss of Credibility: For users who manage other legitimate accounts, being associated with fake profiles can lead to a loss of credibility and trust within the Instagram community.
  3. Legal Implications: In cases where fake accounts are used for more malicious purposes, such as harassment, fraud, or intellectual property infringement, there could be legal repercussions beyond Instagram’s platform policies.

Instagram’s Crackdown on Fake Accounts: What You Need to Know

Instagram is intensifying its fight against fake accounts, including bots, by implementing new verification measures.

Part of this initiative involves requesting some users to verify their identity with a government-issued ID.

Accounts that fail to demonstrate they are operated by a real person face potential deletion or reduced visibility on the platform.

It’s important to note that this is not a shift towards a “real name” policy like Facebook’s. Users can continue enjoying their unique usernames and manage their brand pages as usual.

The primary goal is to ensure that each account is controlled by an actual human, not an automated bot. This move is particularly aimed at identifying individuals who operate multiple accounts, a common practice among scammers.

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Regarding privacy concerns, Instagram has policies in place to safeguard user information.

IDs submitted for verification are deleted from Instagram’s records within 30 days, ensuring that personal data isn’t stored indefinitely.

Additionally, this information is kept private and won’t be displayed on your Instagram profile or shared elsewhere online.

Related Article: Tips to protect your brands online reputation

Understanding Instagram’s Approach to Identifying Fake Accounts

Instagram’s strategy for pinpointing fake accounts is selective and focuses primarily on profiles that exhibit suspicious characteristics.

But what exactly qualifies as “suspicious” in Instagram’s eyes?

The platform keeps its criteria somewhat ambiguous to prevent manipulation by bot farms. However, Instagram does highlight a few key indicators of concern:

  1. Coordinated Inauthentic Behavior: This includes unusual patterns like numerous accounts that are dormant for extended periods and then suddenly become active simultaneously, often around specific events like the release of a movie trailer.
  2. Incongruent Follower Geography: It raises flags if the majority of an account’s followers are from a completely different country than where the account holder resides. For example, a Canadian user whose followers are predominantly from Argentina might attract scrutiny.
  3. Signs of Automation: Accounts that exhibit robotic behavior, such as making repetitive posts on a strict schedule, can also be marked as suspicious.

Most Instagram users will not encounter issues with these checks.

However, some legitimate users, like podcasters or bloggers who use automation tools for social media posts, might inadvertently get caught in this detection net.

If your account is flagged, verification is straightforward – typically, you’ll just need to provide a form of ID to confirm your identity.

Related Article: Are Fake Profiles Illegal?

Why Do People Create Fake Profiles on Instagram?

People create fake profiles on Instagram for a variety of reasons, ranging from benign curiosity to malicious intent.

These motivations are crucial to understand for anyone navigating this popular social platform safely.

Here’s a breakdown of why these artificial accounts, including anonymous accounts, copycat accounts, and imposter accounts, are created:

  1. Anonymity and Privacy: Many users value their privacy and prefer to explore social media platforms anonymously. This is particularly true when engaging with content they wish to keep separate from their real identity. Anonymous accounts allow them to browse, follow, and interact without using their actual person’s profile photo.
  2. Social Experimentation or Personal Amusement: Some individuals create fake profiles for social experimentation or personal amusement. They might be curious about how different personas are received on social platforms or simply seek entertainment.
  3. Marketing and Promotion: Business owners often use fake profiles to boost their business growth artificially. These accounts can engage in fake engagement, like following, liking, and commenting on posts to enhance visibility and engagement metrics.
  4. Scamming and Phishing: More maliciously, fake profiles are tools for scams and phishing. They may impersonate real people or businesses to steal personal information, promote fake or illegal products, or spread harmful content.
  5. Trolling and Cyberbullying: Fake profiles are sometimes created to post offensive or negative content without repercussions. This includes trolling and cyberbullying, where the intent is to harm or provoke others.
  6. Espionage: In personal and professional realms, fake profiles are used for espionage, gathering information on individuals or businesses without their knowledge.
  7. Catfishing: This involves creating a fake identity to form deceptive online relationships, often for emotional manipulation or financial gain.
  8. Influencer Fraud: With the rise of influencer marketing, some create fake profiles to pose as influencers. They inflate their follower list and engagement posts with fake followers and false engagement to attract business deals.
  9. Content Theft: Duplicate accounts and copycat profiles often engage in content theft, reposting original content as their own to gain engagement growth.
  10. Network Building: Some users create networks of fake accounts to create an illusion of a broad follower base or to manipulate engagement metrics.
  11. Impersonation Attempts: Impersonation accounts are created to mimic or mock individuals, often leading to confusion and misrepresentation.
  12. Protecting Business Against Hacks: Some business owners create duplicate or backup accounts as a safeguard against hacks or account loss.
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The Impact of Fake Accounts on Brands

The presence of fake accounts on platforms like Instagram can have a profound impact on brands, affecting everything from their reputation to their bottom line.

Here are five significant ways in which fake accounts can affect brands:

  1. Brand Reputation Damage: Fake accounts, especially those created out of personal grudges or by business competitors, can severely damage a brand’s reputation. If these accounts post inappropriate, offensive, or misleading content while impersonating a brand on social media accounts, it can lead to public confusion and distrust. This can result in a negative perception of the brand, affecting its standing on not just Instagram but also on minor platforms.
  2. Eroded Customer Trust: Trust is a cornerstone of brand loyalty. When customers encounter fake accounts that impersonate a brand, their trust can be significantly eroded. This is particularly damaging if customers have negative experiences, such as being scammed with counterfeit or fake products, or receiving poor quality services from these imposters.
  3. Financial Losses and Wasted Resources: Brands invest heavily in their social media presence, including their Instagram Business accounts. Fake accounts can mislead potential customers, diverting them away from the legitimate brand and leading to direct financial losses. Additionally, brands may need to allocate resources to monitor, report, and take legal action against these fake accounts, diverting attention and resources from their core business activities.
  4. Distorted Analytics and Market Research: Fake accounts can significantly skew the analytics that brands rely on for strategic decision-making. If a substantial portion of engagement rate or follower count is inflated by fake or non-real followers, the data becomes unreliable. This can lead to misguided marketing strategies and an inaccurate understanding of customer engagement and preferences.
  5. Legal and Compliance Issues: Dealing with fake accounts can sometimes escalate to legal battles, particularly in cases of trademark infringement or fraudulent activities involving fake products. This not only incurs additional legal costs for the brand but can also attract regulatory scrutiny, further affecting the brand’s image and operations. The need for online action against such accounts is crucial in maintaining the integrity of the brand’s presence on digital platforms.

In short, the impact of fake accounts on brands is multifaceted, affecting their reputation, customer trust, financial health, market research accuracy, and legal standing.

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Brands must be vigilant in monitoring their online accounts and networks, and proactive in taking steps to protect their digital presence.


Creating fake profiles on Instagram can lead to major actions against your account, including a ban.

This not only affects individuals but also has significant implications for those using Instagram for Business.

Such actions can result in a loss of followers, credibility, and brand integrity.

It’s crucial to adhere to Instagram’s guidelines to maintain a positive and authentic presence on the platform, ensuring a safe and trustworthy environment for all users.


What steps should a brand take if they find fake profiles impersonating them?

Brands should report these profiles to Instagram immediately, provide evidence of impersonation, and communicate with their followers to raise awareness about the fake accounts.

What are the alternatives to creating fake profiles for brand promotion on Instagram?

Brands should focus on building authentic engagement through genuine content creation, influencer partnerships, and legitimate advertising strategies on Instagram.

Can you get banned on IG for creating fake profiles?

The answer is yes, you can get banned from Instagram for creating fake profiles.

Creating fake profiles is a violation of Instagram’s Community Guidelines and Terms of Service, and can lead to a permanent suspension or ban from the platform.

Fake profiles are often used to spread spam or malicious content, so they are taken very seriously by Instagram and are something that users should avoid doing.